You Will Be Quite Surprised When You Learn the Origins of Famous Brand Names!
When we think about brand names, we often wonder how they were chosen. Here we are with the inspiring and interesting name stories of brands!
Barbie

All of us have had a Barbie doll at some point in our lives, but most people don’t know about Mattel’s founder, the actual company that produced the doll. The founder was a woman named Ruth Handler. She named the doll ‘Barbie’ after her daughter, Barbara Millicent Roberts. Handler decided to create the Barbie doll after seeing her daughter play with other dolls with her friends.
Lipton

When we think of tea, Lipton often comes to mind. The founder of Lipton was a man named Thomas Johnston Lipton, who started his tea business in 1887.
Mercedes-Benz

Mercedes-Benz was founded by Emil Jellinek and Karl Benz. The ‘Mercedes’ part of the company’s name comes from Jellinek’s daughter, Mercedes.
Nike Air Jordan

The famous brand Nike was inspired by the young and talented Michael Jordan and wanted to collaborate with him. The series to be released was named ‘Air Jordan.’ The first pair, designed by the famous basketball player, was released in 1984. At that time, there was a strict rule that basketball players could only wear white shoes on the court. However, Nike offered to pay $5,000 every time Michael Jordan wore them on the court. This tactic worked, and 50,000 pairs of shoes were sold immediately. Since then, new shoes have continued to be released. The famous jumping man logo was later inspired by a photograph of Jordan.
Lacoste

René Lacoste was one of the greatest tennis players in the world. He was so great that he was nicknamed ‘the crocodile.’ Lacoste liked his new nickname so much that he asked a friend to embroider a small crocodile on his white jacket. And thus, history was made!
Adidas

Adi Dassler, who started by washing dishes in his mother’s kitchen in Germany, always dreamed of providing the best equipment for athletes. That’s why he founded Gebrüder Dassler Schuhfabrik in 1924. The brand reached its peak in 1954 when Germany, wearing Dassler’s equipment, won against Hungary. This success brought attention to the brand, making it the famous name we know today.
IKEA

IKEA was founded by Ingvar Kamprad. He started by selling the most commonly used item in a home: matches, at a low price. From that point on, his dreams grew. The name IKEA is an acronym of his own name: I(ngvar) K(amprad). The rest comes from the farm where he was born, E(lmtaryd), and the village where he grew up, A(gunnaryd).
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